Creating a website with responsive webdesign can bring a lot of benefits in search engine optimization. It is responsibility of a designer to make a beautiful user friendly website. Same time it is responsibility of a SEO to make the website search engine friendly and optimize the page for easy loading and better navigation.
Results of search engine optimization is highly connected with the features of website like, search engine friendliness. So in case of role of a SEO in keeping a website and its pages search engine friendly is very important. There are many technical factors contribute to a search engine friendliness of website. Here I am discussing about some important seo tips connected with search engine friendliness.
Results of search engine optimization is highly connected with the features of website like, search engine friendliness. So in case of role of a SEO in keeping a website and its pages search engine friendly is very important. There are many technical factors contribute to a search engine friendliness of website. Here I am discussing about some important seo tips connected with search engine friendliness.
How to achieve the search engine friendliness
Check Page Coding
Avoid all errors in coding. Keep the hyper text mark up language HTML in your web pages 100 percentage error free. In a basic seo practice a simple code error can bring black mark on you. So your knowledge in HTML is very important to keep the website search engine friendly.
Managing search engine bots/ spiders
Prepare a list of pages included in your website which you wish to avoid crawling. Add no index tag and add them in robots.txt file. Don't forgot to add the no index pages to robots.txt file if some other visible pages keep links with passing the juice. Demote the pages which you dont wish to be listed in search results. If you don't have a page to avoid from crawling and indexing, there is no need to create a robots.txt file.
Analyze Crawl ability and Check Crawl rate regularly.
You need to ensure that the robots are able crawl your pages. Continuosly check crawl rates errors coming in crawling and need fix each and every crawl errors. Remove or solve all bad requests and broken links. Because the links pointing to your website from external websites and web pages are highest contributing factors for your SEO improvements. So it is highly important to keep all links live.
Redirects
Once you removed some page or link you can redirect it into a live page mostly connected to the topic. For example, if you have removed a page named a.html which describe about history of Taj Mahal, you can add a permanent redirect (301) to a another page name b.html connected to the topic. You can utlize htacess file for writing the redirect rule. And another important tip is don't do a chain of redirects. Example don't redirect a.html to b.html and b.html to c.html.
